Real Results. Real impact.
IRISTICK
B2B Electronics | Global Smart Glasses Innovator
The Company
Iristick is a leading global producer of industrial smart glasses, empowering field workers in manufacturing, healthcare, and agriculture with hands-free data collection and remote assistance solutions.
The Challenge
Navigating rapid technological shifts and market uncertainty in the emerging smart glasses industry—while aligning the board and CEO on long-term strategy.
How WideLens Helped
A long-term Advisory Board engagement, providing strategic guidance to shareholders and the CEO to drive confident decision-making.
“WideLens is the trusted partner of our board and management team. Their deep understanding of both our business and our organization allows them to challenge our ideas, provide a broader perspective, and guide us toward smarter decisions.”
— Kirby De Jode, CEO, Iristick
XANTHO
Scientific Skincare | Premium Pharmacy & E-Commerce Brand
The Company
Xantho pioneers science-backed skincare powered by Xanthohumol—nature’s strongest antioxidant—to combat aging, sun damage, and pollution with clinically proven efficacy.
The Challenge
Breaking through in the ultra-competitive premium skincare market, where differentiation in pharmacies and online is critical but complex.
How WideLens Helped
A long-term Non-Executive Board partner, providing strategic direction and empowering the founder to navigate high-stakes decisions with confidence.
“WideLens isn’t just another consultant—they’re in the game with me. Their cross-industry insights and deep commitment to understanding my business have been invaluable. Together, we’re making smarter, bolder moves.”
— Bruno Keeris, CEO & Founder, Xantho